Cryptocurrency exchange Coinbase has launched a new initiative to inform users about a blockchain based browser called Brave and its associated cryptocurrency called Basic Attention Token (BAT).

The opportunity to earn BAT coins will be available to select users who received an invite by email.

What Is Coinbase Earn?

Coinbase Earn is a recent initiative by the exchange to spread awareness about digital currencies.

Users get access to educational material and can earn coins while they learn.

The earning opportunity is only available to Coinbase users who are invited to participate in the program.

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However, everyone can access the free educational material available on the website.

The initiative began in December 2018 and started with 0X Protocol, a popular cryptocurrency built on the Ethereum platform.

The Launch of BAT

Coinbase wrote in a blog post:

“Today we’re launching a new Coinbase Earn opportunity with lessons about BAT, the Basic Attention Token.”

It explained BAT, writing:

“Basic Attention Token seeks to improve the efficiency of digital advertising with a token that can be exchanged between publishers, advertisers, and users on the Ethereum blockchain.”

Users who have received an invite to participate in the program should visit the Earn BAT Page to get started.

Upon completing their educational lessons, they can earn BAT worth $10.

BAT is targeted at advertising and attention-based services and can be used on the blockchain-based browser Brave.

Customers will also have the option to earn BAT by using the Brave browser.

The exchange wrote that it considers these interactive and advanced cryptocurrency lessons as crucial in building awareness about utility use-cases in the crypto market.

It wrote that learning about crypto and earning them could be useful for users in understanding utility tokens without having to purchase them.

Coinbase also wrote that earning will become big in the crypto market, along with mining and buying.

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