As part of their mission to create an open financial system, Coinbase today launched Coinbase Earn.

This initiative by the exchange allows users to learn about cryptocurrencies while earning them as well.

The program was launched in invite-only mode today.

The announcement was part of the 12 Days of Coinbase series.

Making Blockchain More Accessible

Coinbase noted that blockchain technology would need to be made more accessible to create an open financial system.

Coinbase Earn will allow users to participate in the industry more.

In the announcement Coinbase stated:

Coinbase Earn allows users to earn cryptocurrencies while learning about them in a simple and engaging way. The idea is for users to understand more about an asset’s utility and its underlying technology while getting a bit of the asset to try out.

In order to manage demand, the program will launch in invite-only mode and will focus only on 0x Protocol (ZRX).

The exchange will add more content as well as other cryptocurrencies over time.

Who Gets to Learn and Earn With Coinbase?

Users selected for the program will receive an invite for Coinbase Earn by email.

These users will be able to earn ZRX by taking short video lessons and quizzes.

The Coinbase Earn educational content is free for all and can be viewed by users who have not been sent an invite yet.

Users can also sign up on the waitlist to be notified of more educational tasks when they become available.

The initiative comes after a survey of Coinbase customers and non-customers regarding the biggest barriers that prevent people from exploring new assets.

The survey also found that people have a strong desire to learn about digital assets other than Bitcoin but didn’t know how to get started.

All the tasks on Coinbase Earn, therefore, will revolve around asset education.

Moreover, the initiative provides people a third alternative for earning cryptocurrencies apart from mining and buying.

The funding for this initial phase of the program comes from the 0x external development pool, and 100% of funds are given to users.

The 12 Days of Coinbase Timeline

Day 1- WeGift e-Cards:

Users can now spend their crypto balances to buy e-gift cards from WeGift which can be redeemed on Uber, Nike, GAP, and more.

Day 2- Zcash Donation to Venezuelan families:

The exchange made $10,000 worth of donations in Zcash via GiveCrypto which will be used to provide support to Venezuelan families.

Day 3- Cryptocurrency: The future of finance and money (Video):

Coinbase talked about the power and flaws of money, talking about its vision of cryptocurrency as a means of economic freedom and democratization.

Day 4- New Watchlist feature:

Users will now be able to add digital assets to their watchlist with the click of a button. Even assets that are not listed on Coinbase will be available on the watchlist.

Day 5- Enables PayPal withdrawals:

In a major announcement, Coinbase allowed users to withdraw cash from their Coinbase wallet directly to their PayPal accounts.

Day 6- Bitcoin donation for Syrian refugees:

Coinbase donated $10,000 in BTC to Syrian refugees living in Greece via GiveCrypto.

Day 7- Coinbase educates users on USDC:

TCoinbase talked about its first stablecoin listing, USDC, a Circle-backed cryptocurrency pegged to the US Dollar 1:1.

Day 8- Enables direct crypto conversions:

Users can now convert one crypto holding to another quickly using the new Convert feature on Coinbase.com and the Android and iOS apps.

Day 9- Coinbase Pro Lists four ERC20 Tokens:

Coinbase pro adds support for Golem, Maker, Dai, and Zilliqa in select jurisdictions.

Day 10- Launches Coinbase Earn:

Coinbase Earn allows participants to earn crypto while learning about it at the same time. The program has launched initially in invite-only mode.

Day 11- Welcomes Customer From New European Regions

Coinbase will now be available for customers in Iceland, Andorra, Isle of Man, Lithuania, Gibraltar, and Guernsey.

Day 12- To be confirmed…

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